DJI

The Shenzhen consumer-drone leader, whose portfolio also includes the RoboMaster competition and Livox lidar.

DJI was founded in Shenzhen in 2006 by Frank Wang, who began prototyping drone flight controllers in his dorm room while studying at HKUST; the company is headquartered in Shenzhen's Nanshan district. DJI built its business on consumer drones, holding more than 90% of the global consumer drone market as of June 2024, and its products also include the Osmo handheld camera line, Ronin stabilizers, agricultural drones, and the RoboMaster educational robot. Its overlap with embodied AI comes mainly through three things: it hosts the RoboMaster robotics competition for university students, which has trained a large number of robotics engineers; it incubated the lidar company Livox, whose Mid-360 sensor is used by many humanoid and quadruped robots; and in 2025 it launched the robot vacuum Romo, entering home robotics. On the U.S. side, the FCC banned the import and sale of new DJI drones in December 2025, and DJI sued the U.S. government starting in February 2026.

ExampleThe Livox Mid-360 lidar used on the Unitree G1 humanoid's head is the same sensor DJI's spin-off makes.

Also called

大疆 (colloquial Chinese short form), Shenzhen DJI Sciences and Technologies Ltd.

Related

RoboMaster / ROBOCON University Robotics Competitions · Livox · Livox Mid-360 · Unmanned Aerial Vehicle (UAV) · Robot Vacuum Cleaner · LiDAR

Sources

DJI - Wikipedia

As of

2026-02